There is a specific kind of frustration in the edit suite when a track feels right but won’t quite cooperate with the footage. It might run a bit too long, or the energy peaks just when the scene needs a bit of space. The instinct is to reach for the volume fader or let the track drift out with a long fade. But more …
The Star or the Stage? How to Choose Music for Your Video
A lot of the time, when an edit feels 'off', it’s not actually the visuals—it’s the role the music is playing. When you’re figuring out how to choose music for a video, the first step isn’t opening a music library. It’s looking at your timeline and asking: what is the music actually doing here? Is it driving the …
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How to Write a Music Brief for Better Search Results
We’ve all seen a creative brief that looks like this: “Music: Something cinematic and dramatic.” If you’re a producer or editor, learning how to write a music brief isn't about adding more paperwork to your day—it’s about clarifying your own thinking. Whether you’re searching a library yourself or working with a …
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Cinematic Camera Techniques: Planet Earth 2
Having watched Planet Earth II, I was amazed at the cinematic feel that the series has. It is amazing how technology has moved on since David Attenborough started recording wildlife documentaries. At the time he started, cameras were massive and not very portable. When smaller cameras did become available they were …
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What Does a Quality TV Film Production Cost?
How does $6,000,000 per produced hour sound? ... With Netflix investing $6bn into 1000 hours of original content it is clear that creating compelling high quality film content is pretty costly. That is an equivalent of $6,000,000 per finished hour. It makes the amounts we charge for music licensing, sound effects, …
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New Children’s Nursery Rhymes & Songs
In recent times we've found that nursery rhymes have become popular with YouTubers who put the music to their animation in order to monetize their video. This is fine and is covered by our license and we have a page dedicated to using our music on YouTube. However, the Content ID inconvenience can frustrate those who …
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How to Sync Audio and Video
Getting high quality audio often means recording your audio on a separate device to your camera. If you use this method for getting high quality audio for your films, podcast or how-to-video it will be much better received by your audience. Bad sounding audio is a big reason for videos to be given the thumbs down on …